Father’s Day Advertising Spend

Father’s Day Advertising Spend

Consumers say they will spend more than ever on Father’s Day this year as they shower dads with everything from power tools to trips to the ballpark, according to the National Retail Federation’s annual survey conducted by Prosper Insight and Analytics. Consumers are...
Main Line Media News Reader’s Choice Award

Main Line Media News Reader’s Choice Award

There is nothing sweeter than being voted the “ best.” On Wednesday June 14, during a reception hosted by the Wayne Art Center, our long time client and friends at Wallace Landscape Associates were recognized by Main Line Media News for their achievement as Best...
The Importance Off Online Customer Reviews

The Importance Off Online Customer Reviews

In today’s competitive marketing climate you might ask, “ how important are on-line reviews to shoppers and customers.” It turns out VERY IMPORTANT. According to Invesp, 90% of customers read online reviews before visiting a business and here are some observations:...
Advertising at Super Bowl 50

Advertising at Super Bowl 50

On Sunday, February 7th the Denver Broncos and Carolina Panthers face of at the NFL Super Bowl 50. This year’s celebrated media event will be broadcast by CBS, and is expected to attract at least 114 million viewers across cable and digital platforms. This year...
2016 Marketing Trends

2016 Marketing Trends

According to a recent survey conducted by marketing company Selligent and Strong View, businesses will be increasing their marketing budgets in 2016. Brands will be focusing on increased engagement, integration, and data sources via comprehensive marketing strategies....